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Free Pure Line

Subscribe and get your Free PL code

How does it work?

1. Go to the Customizer below
2. Click on the image
3. On the catalog button on the left you can choose which bike you prefer
4. Choose your favorite design**
5. Choose your colors
6. Download your design by clicking on 'Next Step' 
7. Print your design, and give it to your Ridley dealer together with the Pure Line Voucher (see your mailbox) when you order the bike. ***
8. You can find a list of Ridley dealers at the bottom of this page. 
9. The bike will be delivered at your Ridley dealer ± 8 weeks after order inbound. ****
10. You are now the owner of your own unique Ridley bike, we wish you a lot of cycling pleasure!

Share this news with your cycling friends. The Pure Line vouchers are available until February 23, 2018.

Design your bike!

Discover the closest dealer nearby your place!

Discover the dealers, click to activate
      ** This voucher is applicable on the Purest, Team, Heritage, Classic Heritage and Classic. 
      *** Conditions of this voucher:
                      - This code is only applicable when buying a new Ridley
                      - This code cannot be combined with any other discounts / actions
                      - This code can only be redeemed at an official participating Ridley authorised dealer
                      - This code expires at February 23d 2018
                      - This code is only applicable for one voucher per member
                      - This code is only available for models where Pure Line paint is available
      **** Delivery time can fluctuate depending on production capacity and stock availability of Race Productions NV. 8 weeks is an indication of leadtime. Correct lead time will be communicated on order confirmation.