Ridley presents unique Noah Fast to new Bioracer CEO Stefan Venken
A new chapter at Bioracer deserved a special bike. To celebrate the appointment of Stefan Venken as the company's new CEO, Ridley presented him with a one-of-a-kind Noah Fast in an exclusive custom paint scheme. More than just a gift, the bike symbolizes the close partnership between two Belgian companies that have been working together to make cyclists faster for many years.
Although Beringen and Tessenderlo are only a few kilometres apart, the relationship between Ridley and Bioracer extends far beyond geographical proximity. For more than three decades, both companies have shared a passion for innovation, craftsmanship and performance. What started with the first bicycle frames painted for Bioracer has grown into a long-standing partnership in which both brands continue to strengthen one another.
Today, that collaboration takes shape in many different ways. Bioracer developed the cycling apparel for the Ridley x Tomorrowland collection, makes use of the Aero Performance Lab for aerodynamic research and product development, and employees from both companies regularly come together for social rides. Different expertise. One shared ambition: helping cyclists perform at their very best through Belgian innovation.
Although Beringen and Tessenderlo are only a few kilometres apart, the relationship between Ridley and Bioracer extends far beyond geographical proximity. For more than three decades, both companies have shared a passion for innovation, craftsmanship and performance. What started with the first bicycle frames painted for Bioracer has grown into a long-standing partnership in which both brands continue to strengthen one another.
Today, that collaboration takes shape in many different ways. Bioracer developed the cycling apparel for the Ridley x Tomorrowland collection, makes use of the Aero Performance Lab for aerodynamic research and product development, and employees from both companies regularly come together for social rides. Different expertise. One shared ambition: helping cyclists perform at their very best through Belgian innovation.
A unique Noah Fast for a new chapter
Stefan Venken recently succeeded Danny Segers as CEO of Bioracer after serving for many years as the company's Marketing & Business Development Director. To celebrate this new milestone, Ridley created a truly unique Noah Fast. The bike received an exclusive finish in Ridley's in-house paint shop in Beringen, resulting in a one-off design that reflects both Venken's personality and the long-standing partnership between Ridley and Bioracer.
The presentation was followed by a social ride with more than thirty employees from Ridley and Bioracer. The route through Bosland took the group past both company headquarters before the evening concluded with an informal pizza dinner. It was the perfect reflection of what connects both companies: a shared passion for cycling, innovation and performance. From their very first collaboration more than thirty years ago to today's projects in cycling apparel, aerodynamics and product development, Ridley and Bioracer continue to build on Belgian innovation that helps cyclists go further—together.
The presentation was followed by a social ride with more than thirty employees from Ridley and Bioracer. The route through Bosland took the group past both company headquarters before the evening concluded with an informal pizza dinner. It was the perfect reflection of what connects both companies: a shared passion for cycling, innovation and performance. From their very first collaboration more than thirty years ago to today's projects in cycling apparel, aerodynamics and product development, Ridley and Bioracer continue to build on Belgian innovation that helps cyclists go further—together.
