Teams & riders

Teams & riders

At Ridley, we are proud to support a number of protagonists in the cycling world. We sponsor several renowned teams and ambitious amateurs. Together, we share a passion for innovation and strive for the very best every day. Whether it's winning classics, exploring unknown places, or enjoying the great outdoors, every ride counts.

Pauwels Sauzen - Bingoal X Ridley

Since the establishment of Pauwels Sauzen-Bingoal in 2007, Ridley has been the bike supplier for the cyclocross team. In this way, Ridley emphasizes its role as a leading brand in cyclocross. Already 20 cyclocross world champions have ridden on a Ridley, and with Michael Vanthourenhout and Eli Iserbyt, the current European and Belgian champions, they are one of our ambassadors.

KMC Ridley MTB Racing Team

The partnership between Ridley and KMC MTB Racing Team started in 2023 and marks an exciting new chapter for the both of us. KMC MTB Racing Team’s main goal is to compete in the Paris 2024 Olympic Games. With our support, the team will have access to the best equipment available, allowing their riders to perform their best on the international stage. Our Probe RS and Raft RS mountainbikes are designed to exceed on every international race level.

Team Classified

Ridley and Classified Cycling have formed a well-oiled tandem for some time now. In 2020, we introduced the Classified Powershift on our bikes. In 2023, we jointly launched the first professional gravel team, which further took shape in 2024. As a collaboration between two Belgian companies, we are set to continue conquering the gravel world!

Proximus-Cyclis

With Proximus-Cyclis, Ridley also supports a UCI Women's Continental Team. The women are active both on the road and in the field. With Loes Sels, the team has a two-time Belgian cyclocross champion (who already won her titles on Ridley). Furthermore, many young women from the lowlands are given the opportunity to further develop within the team.

Lotto-Dstny X Ridley

For over a decade, Ridley was the proud sponsor of Lotto Dstny. A Belgian bike manufacturer partnering with a leading Belgian cycling team: it was a dream match. Together, we achieved great successes and made sure that the eyes of the entire cycling world were focused on us.

Ridley Ambassadors and collaborations

At Ridley, we are inspired by athletes who give their best every day and show us what it means to ride a bike no matter the terrain. From gravel to triathlon to road, our ambassadors embody the best aspects of cycling and are an important part of the Ridley family. Our ambassadors are carefully selected for their passion, dedication and skills on the bike. Through their achievements and successes, they inspire us to keep improving and innovating our bikes. We are proud to partner with these athletes and support them in their pursuit of excellence in their sport and in life.

Past collaborations

Many people primarily know Ridley from their collaboration with Lotto Dstny, but in the past, the bike manufacturer has also worked with other teams. This has led to some beautiful achievements on one of our bikes. These are memories that Ridley still cherishes.
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